Cultural Demographics
New Claritas Report Reveals that the U.S. Hispanic Population Grew 89% Since 2000 – and Will Exceed 74 Million Consumers by 2028
September 15, 2022 12:04 ET | Claritas
Cincinnati, OH, Sept. 15, 2022 (GLOBE NEWSWIRE) -- Claritas®, a data-driven company that helps marketers achieve superior ROI, today unveiled its newest report, The 2022 Hispanic Market Report, in...
2022 or 2020-Too? The Latest Market Insights Based on Mobile Audience Data
January 12, 2022 10:25 ET | Start.io
NEW YORK, Jan. 12, 2022 (GLOBE NEWSWIRE) -- From among Start.io's 500+ consumer segments, notable data shifts were detected in several key segments. Here are trends that may impact mobile...
Claritas Projects Hispanic Consumers Will Account for 67% of Total U.S. Population Growth in the Next Five Years
September 20, 2021 11:21 ET | Claritas
Cincinnati, OH, Sept. 20, 2021 (GLOBE NEWSWIRE) -- Claritas, LLC®, a marketing leader that helps companies find and win their best customers, today unveiled a new report in its New American...
New Claritas Report Gives Marketing Industry Valuable Insight Into the U.S. Black Multicultural Consumer
March 31, 2021 11:00 ET | Claritas
Cincinnati, OH, March 31, 2021 (GLOBE NEWSWIRE) -- Claritas®, a data-driven company that helps marketers achieve superior ROI, recently released a new report on multicultural consumers, The U.S....
Total Annual Spending by U.S. Hispanic Households To Reach $978 Billion in 2020 – Higher Than Any Other Minority Consumer Group
September 17, 2020 11:45 ET | Claritas
Cincinnati, OH, Sept. 17, 2020 (GLOBE NEWSWIRE) -- Claritas®, a data-driven company that helps marketers achieve superior ROI, today unveiled its newest report, The 2020 Hispanic Market Report. The...
Claritas and E Source Join Forces to Help Energy and Water Companies Create More-Powerful Marketing Campaigns Through Superior Customer Data
June 12, 2020 11:15 ET | Claritas
Cincinnati, OH, June 12, 2020 (GLOBE NEWSWIRE) -- CINCINNATI, OH — June 12, 2020— Claritas, a leading data-driven company that helps organizations improve their marketing return on investment, and...
New Study Finds That Podcast Advertising Campaigns Resulted In An Average 10 Times Lift Relative To Print, Digital and TV
February 18, 2020 10:30 ET | Claritas
Cincinnati, OH, Feb. 18, 2020 (GLOBE NEWSWIRE) -- In a new report, Claritas and Market Enginuity illustrate how marketers can solve one of the key challenges of podcast advertising: The difficulty...
Claritas, PRX and Market Enginuity Provide New Insight into the Podcast Listener Through Just Released Report
October 17, 2019 10:47 ET | Claritas
Cincinnati, OH, Oct. 17, 2019 (GLOBE NEWSWIRE) -- CINCINNATI (October 17, 2019) – What differentiation exists among the podcast listenership in 2019? That’s the question that Claritas, PRX and...
Claritas Unveils New Conversion Tracker that Allows Marketers to Measure Campaign Results With More Precision Than Ever Before
July 18, 2019 11:30 ET | Claritas
CINCINNATI, Ohio, July 18, 2019 (GLOBE NEWSWIRE) -- Claritas, LLC®, a marketing leader that helps companies find and win their best customers, today unveiled a new Conversion Tracker analytics...
Hispanic-owned Businesses: An Untapped Market That’s Growing at Twice the Rate of Other U.S. Firms
June 27, 2019 10:00 ET | Claritas
CINCINNATI, Ohio, June 27, 2019 (GLOBE NEWSWIRE) -- Claritas, LLC®, a marketing leader that helps companies find and win their best customers, today released The Hispanic Small Business Report....