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UltraStar Cinemas Signs Multi-Year Contract Renewals with PepsiCo North America Beverages & Dr Pepper Snapple Group
March 25, 2014 09:29 ET | UltraStar Cinemas
VISTA, CALIF., March 25, 2014 (GLOBE NEWSWIRE) -- UltraStar Cinemas today announced multi-year contract renewals with PepsiCo North America Beverages and Dr. Pepper Snapple Group. The renewed...
Leading Brand Executives Share Secrets to Sponsorship Success During IEG's 30th Annual Sponsorship Conference
April 19, 2013 10:37 ET | IEG
CHICAGO, IL--(Marketwired - Apr 19, 2013) - Dozens of leading sponsorship and marketing executives from the world's biggest brands took the stage over four days of presentations to discuss...
Circuit of The Americas Main Grandstand
Circuit of The Americas(tm) announces inaugural partners for new world-class sports, entertainment and business development destination
January 02, 2013 10:30 ET | Circuit of The Americas
Austin, Texas, Jan. 2, 2013 (GLOBE NEWSWIRE) -- Circuit of The Americas today announced its roster of inaugural corporate partners for the new purpose-built motorsports and entertainment facility in...
Major Brands Recognize the New Heartland Consumer in National Ad Campaigns
August 14, 2012 12:22 ET | Access Brand Strategies
NASHVILLE, TN--(Marketwire - Aug 14, 2012) - PepsiCo has recognized the importance of the "new Heartland" consumer by incorporating both talent and messaging, which resonates with that...
NewMediaMetrics Releases 2011 TV Study, Identifying the Best New Shows for Apple, Coca-Cola, Ford and 330 Other Brands to Advertise on Television
September 22, 2011 15:19 ET | NewMediaMetrics
NEW YORK, NY--(Marketwire - Sep 22, 2011) - The new season of broadcast television programming is upon us, and as the fourth quarter and the holiday-shopping season loom, brands including Apple,...
Pizza Patrón Partners With Pepsi to Celebrate Hispanic Heritage Month
September 25, 2009 09:30 ET | Pizza Patron
DALLAS, TX--(Marketwire - September 25, 2009) - In honor of National Hispanic Heritage Month, Pizza Patrón, the nation's number one Latin pizza brand, has teamed with Pepsi in a national,...