DataXu's Industry-Leading Fraud Protection Stops Methbot In Its Tracks
21 déc. 2016 14h09 HE
|
DataXu
BOSTON, MA--(Marketwired - Dec 21, 2016) - DataXu, a leading provider of programmatic marketing software, today announced the results of its recent findings related to Methbot, thought to be the...
DataXu Further Invests in Australia and New Zealand with Expanded In-Region Team
16 nov. 2016 17h00 HE
|
DataXu
SYDNEY, AUSTRALIA--(Marketwired - Nov 16, 2016) - DataXu, a leading provider of programmatic marketing and analytics software, today announced growth plans in the Australia & New Zealand region...
New DataXu Professional Certification Is Precursor to Programmatic Future
13 oct. 2016 09h00 HE
|
DataXu
BOSTON, MA--(Marketwired - Oct 13, 2016) - DataXu, a leading provider of programmatic marketing and analytics software, today announced the rollout of its new DataXu professional certification,...
DataXu Debuts AI-Powered Mobile Optimizer for Advertisers
26 sept. 2016 13h14 HE
|
DataXu
BOSTON, MA--(Marketwired - Sep 26, 2016) - DataXu, a leading provider of programmatic marketing and analytics software, today announced the global rollout of Mobile Optimizer for Advertisers. Mobile...
New Study Reveals Marketers Face Significant ROI Measurement Challenges Even With Widespread Use of Martech and Adtech
20 juil. 2016 05h00 HE
|
DataXu
BOSTON, MA--(Marketwired - Jul 20, 2016) -
U.S. marketers' single greatest challenge is creating and quantifying marketing ROI across channels
...
DataXu Names Alvin Wong Head of Sales, Southeast Asia
12 juil. 2016 21h00 HE
|
DataXu
SINGAPORE--(Marketwired - Jul 12, 2016) - DataXu, a leading provider of programmatic marketing software, today announced the appointment of Alvin Wong as Head of Sales, Southeast Asia (SEA). His...
DataXu Names Chris Sullivan as Chief Financial Officer
21 juin 2016 09h00 HE
|
DataXu
BOSTON, MA--(Marketwired - Jun 21, 2016) -
Chris Sullivan, a seasoned executive with a history of leading financial operations at both public and high growth...
DataXu Enhances Omnichannel Offering by Appointing TV Veteran to Lead Dedicated Team
13 juin 2016 09h00 HE
|
DataXu
BOSTON, MA--(Marketwired - Jun 13, 2016) -
Move follows Sky's $10 million investment in DataXu to help advertisers leverage data science to buy TV ads...
Marketers Gain Omnichannel Viewability With New Pre-Bid Video Offering From DataXu
24 mai 2016 09h06 HE
|
DataXu
BOSTON, MA--(Marketwired - May 24, 2016) - DataXu, a leading provider of programmatic marketing software and analytics, today launched its Pre-Bid Viewability capability for video campaigns...
DataXu Saves Brands $54 Million in 2015 Through Industry-First 97% Fraud-Free Guarantee
04 avr. 2016 08h43 HE
|
DataXu
BOSTON, MA--(Marketwired - Apr 4, 2016) -
2.85% overall average fraud rate in 12 months following the launch of DataXu's fraud-free initiative in January 2015
...