Nokia is today launching the Nokia iGMLC Privacy Manager as part of its mPosition solution for mobile location services. The introduction of iGMLC Privacy Manager strengthens existing operators’ location-based service offering, while advancing location functionality as a key enabler for exciting and new mass-market mobile multimedia services.
The Nokia iGMLC Privacy Manager is an important component of Nokia's end-to-end mPosition solution, which allows mobile operators to offer enhanced mobile location services to their subscribers. The Privacy Manager plays a central role for location services by processing information about a subscriber's location and providing this information to application service providers while protecting the subscriber's privacy.
The Nokia iGMLC Privacy Manager gives mobile subscribers full control over their privacy settings and provides location information about a subscriber to, for example, a third-party application provider only if the subscriber has agreed. Subscribers can feel assured that they retain the “ownership” of their location information as it is used by the operator only with permission. Furthermore the subscriber will be able to create his or her own privacy manager settings by defining by whom, when and where the subscriber can be located (for example, during weekdays as long as I stay in Munich, only friends can locate me).
“Privacy is about trust, and an operator must be a trusted brand to its customers,” says Heikki Hemmi, General Manager, Location Business Program, Nokia Networks. “Operators have the responsibility to make sure that nobody misuses the location information of their customers. It is of utmost importance that operators deploy their own privacy concept within their domain. Nokia believes that the end-user adoption of location services will be greatly enhanced by extensive and trustworthy privacy solutions such as the Nokia iGMLC Privacy Manager”.
Nokia’s privacy concept supports wider acceptance of mobile location services by enhancing the standard functionality of the Nokia iGMLC. The Nokia iGMLC will become the central privacy manager function within an operator’s network, as well as will enable mobile operators to control their service offering.
Nokia is the world leader in mobile communications. Backed by its experience, innovation, user-friendliness and secure solutions, the company has become the leading supplier of mobile phones and a leading supplier of mobile, fixed broadband and IP networks. By adding mobility to the Internet Nokia creates new opportunities for companies and further enriches the daily lives of people. Nokia is a broadly held company with listings on six major exchanges.
Further information:
Communications Department, Nokia Networks
Tel. + 358 7180 38195
E-mail nokia.networks@nokia.com
www.nokia.com