Sales in November


Baltika's consolidated retail sales revenue for November totalled 73.2 million  
kroons and increased by 8% compared to November previous year in a situation    
where the sales area shrunk by 12%.                                     
                                                                                
In the month of November, retail revenue increased by 16% in the Baltic region  
(in Latvia 21% and in Estonia 18%). Retail sales revenue in Eastern Europe      
remained at the level of the previous year.                                     

In the month of November, comparable stores sales per square metre increased
most in Russia (+25%), Estonia (+17%), Lithuania (+16%) and Latvia (+15%).      

Baltika's consolidated sales revenue for November totalled 77.6 million kroons  
and increased by 8% compared to November previous year.                         

Sales in November                                                               

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| EEK million                 |       11/2010 |       11/2009 |         Change |
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| Retail                      |          73.2 |          67.5 |             8% |
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| Wholesale                   |           3.8 |           3.5 |             9% |
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| Other                       |           0.6 |           0.6 |             0% |
--------------------------------------------------------------------------------
| Total                       |          77.6 |          71.6 |             8% |
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Cumulative eleven month sales revenue of Baltika amounted to 739 million kroons 
(-9% yoy), including retail sales of 687 million kroons (-7%) and wholesale of  
46 million kroons (-32%).                                                       

At the end of November, Baltika Group had 122 stores, 16 stores less than       
previous year. The sales area shrunk by 12% compared to November previous year. 
In November, one store was opened in Russia.                                    


EUR 1 = EEK 15.6466                                                             
                                                                                
Ülle Järv                                                                       
CFO, Member of the Management Board                                             
+372 630 2731