NEW YORK, Nov. 03, 2026 (GLOBE NEWSWIRE) -- Adstra, a leading identity resolution and data solutions provider, today announced that its Conexa platform won Best Identity Technology at the 2026 AdExchanger Awards. Two Adstra leaders also received separate 2026 honors for revenue growth and advocacy.
Conexa wins Best Identity Technology at the 2026 AdExchanger Awards
Adstra's Conexa: Composable Identity Resolution for the Modern Enterprise won Best Identity Technology at the 2026 AdExchanger Awards. The winners were announced and celebrated during Programmatic I/O New York, attended by more than 250 senior leaders from across advertising, media, and ad tech.
Conexa delivers omnichannel identity resolution that helps brands and their partners get more from their customer data. Built for flexibility across platforms and environments, its composable approach connects identity signals to known people and households, giving enterprises greater transparency and control over how they understand and activate audiences. This enables stronger customer intelligence, more effective marketing, and faster time to value.
"Identity is constantly changing. Conexa was built for that reality, delivering durable, transparent, and precise identity resolution. Winning Best Identity Technology validates our approach and reflects the commitment of our team to challenging the status quo and advancing what's possible with identity," said Rick Erwin, CEO of Adstra.
Michelle Galvan named a 2026 AdExchanger Top Woman in Media & Ad Tech
Michelle Galvan, Adstra's VP of Growth Marketing, was named an honoree in the Revenue Growth category of the 2026 Top Women in Media & Ad Tech.
Galvan leads growth marketing at Adstra, where she has played a central role in building and evolving the company's marketing function and advancing a more integrated, commercially focused go-to-market strategy. Her recognition in the Revenue Growth category reflects her leadership in elevating Adstra's market presence and strengthening marketing's contribution to the business.
"Great marketing does more than build awareness – it creates momentum for the business. We've worked hard to sharpen Adstra's market position, connect with the audiences that matter, and turn opportunities into growth. This recognition reflects that progress, and we're just getting started," said Michelle Galvan, VP of Growth Marketing at Adstra.
Jason Bier named a 2026 Silver Apples honoree for Advocacy
The Marketing Club of New York named Jason Bier, General Counsel and Chief Privacy Officer at Adstra, and Chairman and President of the Federation for Internet Alerts, a 2026 Silver Apple honoree in the Advocacy category. Presented since 1985, the Silver Apple Awards recognize marketing industry achievement, leadership, and a commitment to giving back to the field and community.
Bier leads Adstra's legal, privacy, and regulatory strategy and is a leading advocate for responsible data practices and the nonprofit sector. He is Adstra's voice on emerging state data privacy and data broker legislation, including New Jersey's 2026 law, and advocates for nonprofits as a growing patchwork of state laws changes how organizations can reach and engage supporters.
"Nonprofits rely on being able to reach new supporters, and many of the state privacy laws taking shape were not written with that in mind. Our job is to make sure the people shaping those laws understand what is at stake for these organizations, and to help nonprofits prepare for what is coming. I am honored that the Marketing Club of New York sees value in that work," said Jason Bier, General Counsel and Chief Privacy Officer of Adstra.
Together, these honors reflect Adstra's commitment to advancing identity technology, responsible data practices, and customer growth. Adstra continues to invest in the identity intelligence, transparency, and flexibility that give brands and their partners greater control over their data and the ability to turn it into measurable results.To learn more about Conexa, visit https://www.adstradata.com/conexa-identity-resolution/.
Frequently Asked Questions
Who uses Adstra's identity solutions?
Adstra serves brands, agencies, ad tech platforms, publishers, and nonprofits that need privacy-first identity resolution and audience activation at scale.
How does Adstra's Conexa differ from legacy identity solutions?
Conexa takes a different approach to identity resolution, prioritizing connection quality, transparency, and flexibility over scale alone. Its continuously refreshed identity network connects people and households across offline and digital environments, while providing visibility into the strength of those connections. Rather than relying on black-box matching or requiring enterprises to replace existing infrastructure, Conexa gives brands and their partners greater control over how identity is resolved, enriched, and activated. With native integrations in Snowflake and Databricks, Conexa brings identity intelligence directly into the environments where enterprises already work.
What is composable identity resolution?
Composable identity resolution lets enterprises use identity on their own terms rather than being tied to a single provider's one-size-fits-all system. Teams can unify offline and online identifiers, activate them in the tools and cloud environments they already use, and adjust the approach as their data, partners, and channels change, with transparency into how connections are made.
About Adstra
Adstra is a leading provider of composable identity solutions, empowering brand marketers, advertising agencies, publishers and platforms with flexible, scalable options that seamlessly integrate within today’s data ecosystems. Adstra’s preconnected omnichannel identity graph and readily available digital audiences enable clients to recognize and engage customers across all touchpoints with unprecedented precision. By bridging fragmented data and comprehensive identity resolution needs, Adstra unlocks deeper customer insights, enhances personalization, and maximizes ROI across channels.
Media Contact
Kite Hill on behalf of Adstra
adstra@kitehillpr.com
