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Foresight Research:  COVID – 19 Bank and Credit Union Churn Hot Spot
August 05, 2020 13:27 ET | Foresight Research
ROCHESTER HILLS, Mich., Aug. 05, 2020 (GLOBE NEWSWIRE) -- For many years, large national and regional banks have had the unfair advantage of information that analyzed the banking customer and credit...
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Foresight Research: Public Relations is a “Best Marketing Buy”
June 24, 2020 14:53 ET | Foresight Research
ROCHESTER, Mich., June 24, 2020 (GLOBE NEWSWIRE) -- Comparing the public relations budget to the marketing budget the PR budget  is not “chump change”,  but let’s say it is a marketing best buy. ...
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Foresight Research: Automotive Public Relations Rings the Bell
June 22, 2020 13:51 ET | Foresight Research
ROCHESTER, Mich., June 22, 2020 (GLOBE NEWSWIRE) -- A new report is coming from Foresight Research that does a deep dive into the power of automotive public relations. Foresight Research is in the...
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Foresight Research:  Attracting Gen Z and Millennials to your bank or credit union
June 10, 2020 15:41 ET | Foresight Research
ROCHESTER, Mich., June 10, 2020 (GLOBE NEWSWIRE) -- 18 % of Gen Z and Millennials bank customers or credit union members intend to switch their primary financial institution in the next year or...
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COVID-19 Halted Otherwise Healthy US Auto Show Season
June 04, 2020 12:48 ET | Foresight Research
ROCHESTER, Michigan, June 04, 2020 (GLOBE NEWSWIRE) -- Foresight Research’s recently released report on attendance at US auto shows reveals that until COVID-19 forced an abrupt end to the season in...
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Foresight Research: Selecting Auto Events that Move the Needle
January 29, 2020 10:09 ET | Foresight Research
ROCHESTER, Mich., Jan. 29, 2020 (GLOBE NEWSWIRE) -- Clients have been asking for a report that would be specifically designed for the planning and budgeting of sponsored auto events.  They say:...
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Foresight:  Attracting New Banking Customers in the Los Angeles Area
January 14, 2020 15:34 ET | Foresight Research
ROCHESTER, Mich., Jan. 14, 2020 (GLOBE NEWSWIRE) -- In the Los Angeles banking market, 11% of bank customers or credit union members intend to switch their primary financial institution in the next...
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A New Tool in Town – For Local Banks and Credit Unions
November 13, 2019 14:51 ET | Foresight Research
ROCHESTER, Mich., Nov. 13, 2019 (GLOBE NEWSWIRE) -- For many years, large national and regional banks have had the unfair advantage of information that got into the mind of the banking customer. ...
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Questions about Measuring the Value of Automotive Events
May 08, 2019 15:27 ET | Foresight Research
ROCHESTER, Mich., May 08, 2019 (GLOBE NEWSWIRE) -- Experiential marketing is hot!  Younger buyers have returned to the auto market and they attend events. Steve Bruyn, CEO of Foresight Research...
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Foresight Research: Planning, Budgeting and ROI of Sponsored Auto Events
December 11, 2018 13:16 ET | Foresight Research
ROCHESTER, Mich., Dec. 11, 2018 (GLOBE NEWSWIRE) -- Clients have been asking for a report that would be specifically designed for the planning and budgeting of sponsored auto events. They say:...