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February 12, 2026 06:32 ET | Source: Shanghai Municipal Administration of Culture and Tourism

Shanghai Unveils Cuteness-Empowered Cultural and Tourism IP

SHANGHAI, Feb. 12, 2026 (GLOBE NEWSWIRE) -- Shanghai has recently launched its new cultural and tourism IP featuring five cute idol groups made up of internet-famous animals from major scenic spots...
February 10, 2026 06:55 ET | Source: Shanghai Municipal Administration of Culture and Tourism

Abschluss des Reiseführer-Wettbewerbs „Discover Shanghai“: Wie öffentliche Mitgestaltung ein nachhaltiges Kultur- und Tourismuswachstum fördert

SHANGHAI, Feb. 10, 2026 (GLOBE NEWSWIRE) -- Mit einer feierlichen Preisverleihung, die von Dragon TV weltweit live übertragen wurde, ging am 1. Februar der erste von der Shanghai Municipal...
February 09, 2026 03:51 ET | Source: Shanghai Municipal Administration of Culture and Tourism

"Discover Shanghai" Tourism Guide Super Competition Concludes, Showcasing How Public Co-creation Fuels Sustainable Cultural and Tourism Growth

SHANGHAI, Feb. 09, 2026 (GLOBE NEWSWIRE) -- On February 1, the inaugural "Discover Shanghai" travel guide competition, organized by the Shanghai Municipal Administration of Culture and Tourism,...
February 03, 2026 04:06 ET | Source: Shanghai Municipal Administration of Culture and Tourism

“Visit Shanghai: Super Spring Festival” - Discover New Travel Experiences Through Intangible Cultural Heritage

SHANGHAI, Feb. 03, 2026 (GLOBE NEWSWIRE) -- As the Chinese New Year approaches, Shanghai has officially launched “Visit Shanghai: Super Spring Festival,” a citywide cultural tourism campaign...
January 29, 2026 22:39 ET | Source: Shanghai Municipal Administration of Culture and Tourism

Shanghai Launches "Spring Festival Gift Packs" with Discounts and Cultural Experiences for the Chinese Lunar New Year

SHANGHAI, Jan. 30, 2026 (GLOBE NEWSWIRE) -- As the Year of the Horse approaches, Shanghai is rolling out a series of "Spring Festival Gift Packs" designed to make it easier and more enjoyable for...
January 22, 2026 05:22 ET | Source: Shanghai Municipal Administration of Culture and Tourism

Professional-category Finals of "Discover Shanghai" Tourism Guide Competition Open, Spotlighting a More Accessible City

SHANGHAI, Jan. 22, 2026 (GLOBE NEWSWIRE) -- The professional-category finals of the first "Discover Shanghai" Tourism Guide Super Competition, organized by the Shanghai Municipal Administration of...